VIICognitive Bias
Self-Serving Bias
Your bias is Self-Serving. Attributing wins to self and failures to external factors.
Why This Bias Happens
The ego protects status by claiming credit and exporting blame. This defense lowers shame in the short term but blocks growth in the long term.
Example 1
Seneca advises nightly self-audit: what did I do badly, what better tomorrow. This practice cuts through self-protection and restores honesty.
Example 2
Research on attribution patterns shows people explain success by personal ability and failure by circumstance, especially when identity is at stake.