XVCognitive Bias
Framing Effect
Your bias is Framing Effect. Different wording changes decisions despite identical facts.
Why This Bias Happens
Language carries emotional valence. Gain and loss frames activate different fears and hopes, even when outcomes match.
Example 1
Marcus practices restating events in plain terms to strip away rhetoric. Reframing in neutral language restores proportion.
Example 2
Kahneman and Tversky showed that people prefer different options depending on whether outcomes are framed as gains or losses.